ABOUT OPTIMOFLOW360
Optimoflow360 is an operational systems and automation company built specifically for Medicaid waiver, home care, and ABA agencies.
We design structured, scalable systems that support hiring, referral coordination, employee onboarding, credential tracking, compliance monitoring, and administrative follow-up—all in one organized operational environment.
Our focus is clear:
Bringing structure to agency operations
Creating clarity across workflows
Improving efficiency and accountability
OUR MISSION
Eliminate operational gaps
Our mission is to equip Medicaid waiver, home care, and ABA agencies with the operational systems they need to work efficiently, remain organized, strengthen compliance processes, and scale sustainably.
Optimoflow360 does not replace your EMR, electronic health record, or clinical service platform. We build the operational infrastructure around those systems so your agency’s administrative workflows remain organized, visible, and consistent.
Brittany D. Holder (Bella), MA, ABA, RBC, RTT, Cl.Hyp
Founder, Optimoflow360
After years of firsthand experience in behavioral health, Medicaid waiver services, and community-based care, I saw how often growing agencies were trying to manage critical workflows through disconnected forms, spreadsheets, messages, and manual follow-up.
I created Optimoflow360 to give agency leaders a more organized way to manage hiring, onboarding, credential tracking, referral coordination, and administrative operations, so they can lead with greater clarity and focus more fully on the people they serve.
WHY WE EXIST
Care agencies often grow faster than their internal systems can support. Without the right structure, growth can create missed follow-ups, inconsistent onboarding, compliance risks, and administrative overwhelm.
Common Operational Breakdowns:
Disorganized hiring processes
Missed follow-ups
Inconsistent onboarding
Credential and compliance risks
Administrative overwhelm
Optimoflow360 was created to close these operational gaps with structured systems agencies can consistently rely on.
BUILT FROM REAL INDUSTRY EXPERIENCE
Optimoflow360 is built on real-world experience within the waiver and behavioral health field.
Built from Real Industry Experience in mental and behavioral health, and direct involvement in Medicaid waiver services since 2018, we understand the day-to-day operational challenges agencies face.
This includes navigating:
High Staff Turnover and Ongoing Hiring
Inconsistent Onboarding and Training
Credential and Compliance Tracking
Communication Gaps and Administrative Delays
Our systems are shaped by firsthand experience with the operational challenges care agencies face—not theory alone.
OUR APPROACH
Optimoflow360 is built on real-world experience within the waiver and behavioral health field.
Built from Real Industry Experience in mental and behavioral health, and direct involvement in Medicaid waiver services since 2018, we understand the day-to-day operational challenges agencies face.
This includes navigating:
Structure Over Chaos
Simplicity Over Complexity
Consistency Over Reaction
Systems Over Manual Work
What Makes Us Different
FOUNDATION FIRST
Sustainable growth starts with organized operations. Optimoflow360 gives your agency structured hiring, onboarding, credential tracking, referral coordination, and administrative workflows you can rely on.
A consistent hiring process
A structured onboarding system
Clear visibility into compliance and documentation
Organized referral and inquiry tracking
Once these systems are in place, your agency is positioned to grow with confidence.
Operational Systems for Growing Care Agencies
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